About Us

Meat South West (MSW) is the organisation responsible for the PGI application.

MSW is a strategic advisory body, which liaises with the industry and government on the priorities and needs of a profitable and productive regional meat and livestock sector. The MSW board represents the whole supply chain, from farm to fork, and is committed to the success of the sector.

Karl Pendlebury
Meat South West
AHDB
Stoneleigh Park
Kenilworth
Warwickshire
CV8 2TL

Tel: 0845 491 8787

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